Reports & delivery
Eight report types, from pre-sales to renewal
Each report has a defined reader and purpose; zero-sample rules and quality gates apply across the system — when the denominator is zero it shows "no valid samples this period", never 0%.
- AI health-check report
- Pre-sales: baseline visibility, mention rate, description accuracy and competitor comparison, with a one-line conclusion.
- Monthly report (core deliverable)
- KPIs, per-engine visibility, source preferences, competitor comparison, content assets and market coverage — the main client deliverable.
- Weekly / daily reports
- The same definitions on shorter cycles, for high-frequency monitoring or key campaign periods.
- AI citation monitoring report (monthly)
- Mention trends, description accuracy and source authority — answering "is AI describing us correctly".
- Effect-proof report
- For renewals: current period vs previous period on core metrics, with an improvement list — renewal conversations backed by data.
- Industry diagnosis report
- Top industry questions, benchmark comparison (numbers only from measured benchmarks), top industry sources and competitor gaps.
- Case-study pack (one-pager)
- Before-and-after website scan dimensions plus 30-day AI visibility — value on a single page.
- Diagnostic proposal PDF
- Free-check results → current-state pain points, optimization potential and next steps — the lead-capture hand-off material.
Monthly report: six sections
Demo data01
KPI summary
Visibility, mention rate, description accuracy and period-over-period change — every number carries its sample size.
02
Visibility by engine
Engines side by side in one table, with confidence intervals and fluctuation bands on high-value questions.
03
Source preference
Which sites the AI engines cite — how much comes from your own site, content platforms and distribution channels.
04
Competitor comparison
Rankings and gaps on identical definitions; rivals with insufficient samples are honestly marked, no numbers invented.
05
Content assets & market coverage
What you published, what got cited, and which markets are still uncovered.
06
Improvement list
Next actions grouped by the four question types — each executable and re-measurable next period.
34.2%
AI visibility
51.8%
Brand mention rate
87.5%
Description accuracy
Weekly visibility over the past 8 weeks (demo data).
Every metric carries a denominator and sample size; zero samples show "no valid sampling this period" rather than 0%. Figures above are demo; the formal report ships as PDF — ask sales for a sample.